Hoops Family Children’s Hospital is newest sponsor of WVSOM’s Abracadabra

Hoops Family Children’s Hospital at Cabell Huntington Hospital has signed on as a sponsor of Season 7 of Abracadabra, the children’s television series produced as part of the West Virginia School of Osteopathic Medicine’s (WVSOM) Healthy Children’s Initiative.

Abracadabra is a television show aimed at children ages 4 to 10 that combines health education, nutrition and science with magic, ventriloquism and original songs. The half-hour series is hosted by Michael Adelman, D.O., J.D., WVSOM’s president emeritus.
Adelman, who is also the show’s creator, said he is thankful that the Huntington, W.Va.-based hospital will be among the organizations that underwrite the program.

“We’re thrilled and honored to have Hoops Family Children’s Hospital as a sponsor,” Adelman said. “We know that they believe, like we do, that healthy children are vital to a healthier future for West Virginia. Together we look forward to working to improve the health and welfare of our children.”

Eduardo Pino, M.D., FAAP, medical director for Hoops Family Children’s Hospital, visited the Abracadabra set this summer and has a walk-on role in Season 7. He said he appreciated being able to participate in a series that makes learning enjoyable for young people.

“Being a part of Abracadabra was a wonderful experience,” Pino said. “Educating children on the importance of their health is extremely important, so we are pleased to support this show that introduces healthy habits to children in such a fun way.”

Hoops Family Children’s Hospital is a 71-bed children’s hospital within Cabell Huntington Hospital that includes a Level III neonatal intensive care unit, general pediatrics unit and a pediatric intensive care unit. The facility is part of Mountain Health Network Inc., a not-for-profit health delivery system that also includes St. Mary’s Medical Center, in Huntington, and a management agreement with Pleasant Valley Hospital, in Point Pleasant, W.Va.

Abracadabra’s seventh season was filmed in July at Concord University. The program is produced in partnership with West Virginia Public Broadcasting, which airs the series throughout the state. The series also airs on public television in parts of Ohio and North Dakota. The reach of those stations allows Abracadabra to be seen in nine states and Canada.

In August 2018, the program received an Ohio Valley Regional Emmy Award for its “Joey’s Time Machine” episode. In the episode, the characters travel back in time to learn about past scientists and their achievements.

WVSOM’s Healthy Children’s Initiative works to create a healthier West Virginia for the state’s youth. In addition to Abracadabra, the initiative also incorporates outreach to West Virginia’s elementary schools to present health, nutrition and STEM educational concepts featured in the television series.


Date Added: 
Tuesday, September 3, 2019